Over the past decade Americans have become increasingly more engaged with the benefits of recycling but more work is to be done if the nation is to reach a lofty goal set by the aluminum industry and the Alcoa Alcoa company, a leading producer of primary and fabricated aluminum.
“In 2008, Alcoa took up the charge to raise recycling rates in the U.S. to 75 percent by 2015.” And since it is estimated that Americans collectively earn $1 Billion a year through recycling initiatives, it seemed possible that through education and access to bins, consumers would join in the fight to stop the build up of preventable waste.
In honor of America Recycles Day which the Alcoa Foundation founded, they posted free tools this month, via their website, hoping to increase awareness about the ease of recycling practices.
“While it’s simple to recycle, it’s not always easy. In some communities, consumers don’t have access to recycling bins or know where to find recycling centers. That’s why the website also includes a recycling center location search tool and a list of states offering recycling bins through Alcoa’s Recycling Bin Donation Program.”
In addition to improving education and access, the company has over the years provided consumers with free bins, 125,000 to be exact. For “if every American recycled just one more can per week,” the 75% recycling goal would be reached,” they believe.
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